Quality From Crop to Cup

At Di Bella Coffee our philosophy of Crop to Cup means that we apply quality assurance practices at every step of our journey. From sourcing raw coffee to blending, from roasting to packaging; you are assured that our attention to quality means you will enjoy the Ultimate Coffee Experience every time.

By keeping a constant eye on the quality of our coffee throughout all stages, we are confident we can deliver the Ultimate Coffee Experience to our customers.

The raw coffee bean

It starts long before the raw coffee beans are even purchased. We decide what our flavour profiles  are and what beans we need for each blend to achieve consistency. By assigning numerical values to the different aspects of the raw coffee that make up each of our profiles, (such as acidity, body, strength, aroma, and flavour) we can accurately determine the type of raw coffee beans we need to source for each blend.

The roasted bean

From the arrival of raw coffee at our roasting facilities we then blend and roast them. The expertise in our roasting lies within our ability to blend the coffee from different origins to achieve a predetermined profile. The roast profile of each coffee is made up of variables such as temperature, time, sound and colour. The roasting team maintain  quality  by monitoring each stage to achieve the parameters that have been set.

The extraction

The final stage of our quality assurance process is to taste each signature blend to sample the roasted coffee against the desired flavour profiles. We sample each as an espresso and a latte to ensure the integrity of our profile is maintained in both a black and a white coffee.